Our Promise of Privacy

At NOVILA Kids, we understand that privacy is not just a policy — it is a promise. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://novilakids.com/ (the “Site”) or make a purchase. We are committed to protecting your data in accordance with applicable international data protection laws, including the General Data Protection Regulation (GDPR) and other relevant regulations.

By accessing or using the Site, you agree to the terms outlined in this Privacy Policy. If you do not agree, please discontinue use of the Site immediately.

1. Information We Collect

We gather two main types of information: Non-Personal Information and Personally Identifiable Information. Each category is handled as described below.

1.1 Non-Personal Information

When you visit NOVILA Kids, we automatically collect certain anonymous data about your device and browsing behavior. This includes, but is not limited to:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited, time spent, and navigation paths
  • Referring website or source

This information cannot directly identify you. We use it to analyze trends, administer the Site, and improve your overall experience. Technologies such as cookies, web beacons, and similar tracking tools help us collect this data.

1.2 Personally Identifiable Information

We collect personal information that you voluntarily provide when interacting with our store. This may occur during account creation, checkout, newsletter subscription, or participation in promotions. The types of information we may request include:

  • Full name
  • Email address
  • Shipping and billing addresses
  • Phone number
  • Date of birth (optional, for age verification or personalized offers)
  • Payment details (credit card number, expiration date, CVV) – processed securely and never stored on our servers

You are responsible for ensuring the accuracy of the information you provide. Inaccurate data may affect our ability to deliver products or communicate with you effectively.

2. How We Use Your Information

NOVILA Kids uses the collected data for the following purposes, always grounded on a lawful basis such as contract performance, legitimate interest, or your explicit consent:

  • Order Processing and Fulfillment: To process payments, arrange shipping, send order confirmations, and deliver your purchases.
  • Customer Support: To respond to inquiries, handle returns, and provide assistance.
  • Account Management: To create and maintain your personal account, track order history, and save wish lists.
  • Marketing and Promotions: With your consent, to send you newsletters, special offers, and product recommendations tailored to children’s toys and gifts. You may opt out at any time.
  • Site Optimization: To analyze usage patterns, perform statistical research, and enhance the functionality and content of our store.
  • Legal and Security: To prevent fraud, enforce our terms, comply with legal obligations, and protect the rights and safety of our customers and business.

3. Consent

By submitting your personal information and using our Site, you consent to the collection, use, and disclosure of that information in accordance with this Privacy Policy. Where required by law, we will seek your explicit consent before processing sensitive data or sending direct marketing communications. You have the right to withdraw your consent at any time; however, this will not affect the lawfulness of processing carried out before withdrawal.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to make your browsing experience smoother and more personalized. Cookies are small text files placed on your device that help us remember preferences, understand usage patterns, and serve relevant advertisements.

4.1 Types of Cookies We Use

  • Essential Cookies: Necessary for the core functionality of the Site, such as keeping items in your cart and processing payments.
  • Performance and Analytics Cookies: Collect anonymous data on how visitors interact with the Site (e.g., Google Analytics). This helps us measure and improve performance.
  • Functional Cookies: Remember your choices, like language preference or login details, for a more customized experience.
  • Advertising Cookies: Used by us and third-party partners to deliver ads relevant to your interests, including on other platforms.

You can control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of the Site. For detailed guidance, refer to your browser’s help section.

4.2 Google Analytics

NOVILA Kids employs Google Analytics, a web analysis service provided by Google LLC. Google Analytics uses cookies to evaluate your use of the Site, compile reports on activity, and provide other services related to internet usage. The information generated (including your IP address) is transmitted to and stored by Google on servers around the world. Google may transfer this data to third parties where required by law or where such third parties process the information on Google’s behalf. By using the Site, you consent to the processing of data about you by Google in the manner described. For more details, visit Google’s Privacy Policy.

5. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We share data only under the following circumstances:

  • Service Providers: We engage trusted third parties to perform functions on our behalf, such as payment processing (e.g., Stripe, PayPal), shipping carriers, email delivery, and website hosting. These partners receive only the information necessary to perform their services and are obligated to protect it.
  • E-commerce Platform (Shopify): Our store is hosted on Shopify Inc. They provide the online platform that powers NOVILA Kids. Your data is stored through Shopify’s secure data storage, databases, and the general Shopify application. For more information, please review Shopify’s privacy policy.
  • Legal Compliance and Safety: We may disclose information if required to do so by law, court order, or governmental authority, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. You will be notified via email and/or a prominent notice on our Site.

6. International Data Transfers

NOVILA Kids operates globally. Your personal information may be transferred to, stored, and processed in countries other than your own. These countries may have data protection laws that differ from those in your jurisdiction. We ensure that any such transfers comply with applicable legal requirements and that appropriate safeguards (such as Standard Contractual Clauses or equivalent mechanisms) are in place to protect your privacy.

By using our services, you understand that your data may be transferred to our facilities and those third parties described in Section 5, located in various countries.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or to comply with legal, tax, and accounting obligations. When your data is no longer needed, we securely delete or anonymize it. If you have an inactive account for a prolonged period, we may contact you before deletion or anonymization.

8. Security of Your Information

Protecting your data is a top priority. We implement a combination of technical, administrative, and physical safeguards, including:

  • Secure Socket Layer (SSL) encryption for data transmission
  • Firewall protection and regular security monitoring
  • Restricted access to personal data within our organization
  • Requirement of unique usernames and strong passwords for account access

While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we work continuously to maintain a high level of protection.

9. Your Rights and Choices

Depending on your location, you may have specific rights regarding your personal data. These typically include:

  • Access: Request a copy of the personal data we hold about you.
  • Rectification: Ask us to correct any inaccurate or incomplete information.
  • Erasure: Request deletion of your data under certain conditions (“right to be forgotten”).
  • Restriction: Obtain restriction of processing in specific situations.
  • Data Portability: Receive your data in a structured, commonly used, machine-readable format.
  • Objection: Object to processing based on legitimate interests or for direct marketing purposes at any time.
  • Withdrawal of Consent: Withdraw consent where processing is based on consent, without affecting prior lawful processing.

To exercise any of these rights, please email us at [email protected]. We will respond to your request within the timeframe required by applicable law. You may also be able to update your information directly through your account settings.

10. Children’s Privacy

Our Site is intended for use by adults purchasing toys for children. We do not knowingly collect personal data from children under the age of 16 without verifiable parental consent. If we discover that a child under 16 has provided us with personal information, we will promptly delete it. Parents and guardians are encouraged to monitor their children’s online activities and to instruct them never to provide personal details without permission.

11. Third-Party Links

The Site may contain links to external websites operated by third parties, such as toy brands or social media platforms. This Privacy Policy does not apply to those sites. We do not endorse and are not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policies of any external site you visit.

12. Marketing Communications

We would love to keep you updated on our latest toys, exclusive offers, and family-friendly content. Marketing emails are only sent if you have explicitly opted in. Every promotional email includes an “unsubscribe” link, allowing you to withdraw your consent at any time. Alternatively, you can manage your preferences within your account dashboard. Please note that even if you opt out of marketing, we may still send you transactional emails related to your orders or account (e.g., shipping confirmations, password resets).

13. Changes to This Privacy Policy

NOVILA Kids reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or operational needs. When we make changes, we will revise the “last updated” date at the top of this page and, where appropriate, notify you via email or a prominent notice on the Site. We encourage you to review this policy periodically to stay informed about how we protect your information.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to us:

We are dedicated to resolving any privacy-related issues promptly and transparently. If you believe that your data protection rights have been infringed, you also have the right to lodge a complaint with the supervisory authority in your country of residence.

Thank you for trusting NOVILA Kids with your family’s privacy. We promise to treat your data as carefully as we would treat our own children’s favorite toy.